Beaverton, OR – It’s official: Caitlin Clark, the rookie sensation taking the WNBA by storm, is getting her very own signature shoe and personal logo — and Nike has just announced the release date.
After months of speculation and sneakerhead excitement, Nike confirmed today that the Caitlin Clark signature line will launch in Spring 2025, with the first drop of her debut shoe — currently codenamed the “Clark 1” — scheduled for April 12, 2025. Alongside the shoe, Nike will also unveil her custom logo, which is said to reflect Clark’s “fearless range, vision, and game-changing style.”
This makes Clark one of the few WNBA players in history to receive a signature shoe, and the youngest to do so at just 23 years old.
A New Era in Women’s Basketball Marketing
Caitlin Clark’s brand has exploded since she entered the league, with record-breaking college viewership following her into the pros, sold-out arenas, and unprecedented media coverage. Her collaboration with Nike is being described as the most anticipated WNBA sneaker release ever.
In the official Nike press release, Clark said:
“This is more than just a shoe. It’s a statement for the next generation of hoopers — men and women — that we belong, we lead, and we inspire.”
Nike’s VP of Basketball Product, Vanessa Robinson, added:
“Caitlin’s game breaks molds. Her shoe and logo will too.”
Sneaker Design & Inspiration
While full images of the “Clark 1” haven’t been released yet, early teasers suggest a sleek low-top silhouette, with design elements inspired by Clark’s Iowa roots, her iconic deep shooting range, and her court vision. One rumored colorway is titled “Downtown Des Moines”, while another is reportedly named “Logo Three”, nodding to her nickname for pulling up from near half-court.
The shoe is expected to feature lightweight cushioning, increased lateral support, and a bold color palette to reflect Clark’s energetic, flashy style of play.
Logo Reveal: April 2025
Alongside the sneaker release, Nike will officially debut Caitlin Clark’s personal logo, joining the ranks of elite athletes like LeBron James, Kevin Durant, and Serena Williams — all of whom have iconic symbols tied to their identity.
While the logo design remains under wraps, sources say it will incorporate the letter “C” shaped like a basketball arc, with minimalist flair and bold movement — much like her game.
Retail Details
Clark 1 Release Date: April 12, 2025
Price: Expected retail: $130 USD
Available At: Nike.com, SNKRS App, select Foot Locker and House of Hoops locations
Limited edition launch pack: Includes autographed card, collectible box, and early access to future drops
The Bottom Line: The WNBA Just Got Even Bigger
The announcement cements Caitlin Clark not only as a generational talent but also as a global marketing force — someone capable of moving both sneaker culture and women’s sports forward.
Nike is betting big on Clark. And from the looks of it, they’re not the only ones.
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