Boxing promoter and Golden Boy CEO Oscar De La Hoya is not holding back. In a fiery rant that’s quickly going viral, De La Hoya unleashed on Canelo Alvarez’s trainer Eddy Reynoso and UFC President Dana White for what he calls a “phony, desperate promotion” of a potential Canelo vs. Terence Crawford megafight.

 “This Is a Joke!” – De La Hoya Goes Off

Speaking on a recent podcast appearance, De La Hoya blasted Eddy Reynoso, claiming that the Canelo camp is cherry-picking matchups and manipulating public narratives to stay in control of negotiations.

“Canelo vs. Crawford? Really? At 168 pounds? Come on! This is a setup. Reynoso knows Crawford’s way too small for that weight. It’s smoke and mirrors, just to keep Canelo away from real challenges like David Benavidez,” De La Hoya said angrily.

He didn’t stop there. De La Hoya also took aim at Dana White, accusing him of jumping into boxing promotion without understanding the sport.

“Dana should stay in his MMA lane. First Zuffa Boxing, now this? Promoting fights he has no stake in? The guy doesn’t even promote his own fighters fairly. Why’s he hyping a boxing match?” De La Hoya fired off.

 The Canelo vs. Crawford Debate

The idea of a Canelo vs. Crawford super-fight has sparked massive debate in both the boxing and MMA communities. Crawford, who dominated Errol Spence Jr. in a historic 2023 performance, has long expressed interest in moving up to challenge Canelo — even at super middleweight.

But critics, including De La Hoya, see it differently.

“Terence is pound-for-pound elite, no doubt. But at 168? Against a natural super middleweight who walks around at 190+? It’s not a fair fight,” De La Hoya argued.

Many fans agree — calling it a mismatch driven by money and hype, not true competition.

 Behind the Scenes Power Struggle?

De La Hoya’s eruption may reflect deeper tensions within boxing. He’s clearly frustrated at being sidelined from big negotiations and losing control of high-profile fight narratives to outside figures like Reynoso and Dana White.

Sources suggest Golden Boy Promotions is trying to position themselves as the rightful promoter for Crawford should he step up in weight, especially if Canelo doesn’t renew ties with PBC or Matchroom.

Dana White’s involvement — even just verbally — seems to have added fuel to the fire, with De La Hoya viewing it as another power move from the UFC boss into boxing territory.

 Final Thoughts

The heat is on — and not just between fighters.

With De La Hoya, Reynoso, and Dana White all throwing verbal jabs, the politics around Canelo vs. Crawford may be more intense than the actual fight — if it ever happens.

One thing is certain: Oscar De La Hoya is not backing down, and if Canelo vs. Crawford goes forward without his involvement, expect even more fireworks — inside and outside the ring.