Colin Cowherd is never afraid to stir the pot — but this time, he brought the flames.

On a recent episode of The Herd, the outspoken sports analyst absolutely lit into TIME Magazine for its controversial decision to exclude Caitlin Clark from its 2024 TIME100 list of most influential people — while including WNBA veteran Breanna Stewart.

And let’s just say… Colin didn’t hold back.

“TIME Magazine Just Missed the Entire Moment”

Cowherd started off calm, but it didn’t take long before he hit full-on Cowherd Mode.

“Let me get this straight. Caitlin Clark — the single most talked-about athlete in the country right now — isn’t on TIME’s list, but Breanna Stewart is? What are we doing?”

He went on to point out that Clark has changed the landscape of women’s basketball in just two years, bringing record-breaking viewership to NCAA games, generating millions in media value, and turning the Indiana Fever into a headline-grabbing franchise before she’s even played a WNBA game.

“This isn’t about talent. This is about influence. Caitlin Clark is the face of a movement. You want to be relevant? You put her on the cover. Period.”

The Internet Agrees: “Caitlin Got Robbed”

Cowherd wasn’t the only one who noticed.

As soon as TIME’s list dropped, fans, journalists, and fellow athletes took to social media in confusion — and outrage. The general vibe?

“How do you snub the most influential female athlete on Earth right now?”

Even non-sports fans know Caitlin Clark. She’s made appearances on SNL, was shouted out by NBA legends, and had millions of people tuning into women’s basketball — many for the first time.

Respect to Breanna Stewart, But…

To be clear: Colin didn’t take a shot at Breanna Stewart’s career. In fact, he praised her resume — MVPs, championships, Olympic gold — calling her a “future Hall of Famer and one of the greats.”

But he made it clear that this wasn’t about resume. It was about momentum, influence, and cultural relevance.

“Stewart’s been great for a decade. But Caitlin Clark just moved the needle in a way no one in women’s sports has in years — maybe ever.”

Cowherd’s Final Word: “TIME Played It Safe. And It Shows.”

In his closing rant, Colin called TIME’s decision a “legacy pick,” suggesting they went with the safer, more established name instead of capturing the energy of what’s happening right now in sports culture.

“You had a chance to ride the wave of what’s actually shifting in real time. And you whiffed.”

Final Thoughts: A Cultural Snub That Missed the Mark

Whether or not you agree with Colin Cowherd, it’s hard to deny that Caitlin Clark has become a generational force — not just in women’s basketball, but in sports overall.

TIME Magazine may have chosen legacy over momentum. But the cultural conversation? That still belongs to Caitlin Clark — and this snub may have only amplified her influence even more.