Caitlin Clark’s presence continues to captivate audiences, even during the WNBA preseason. Her recent game with the Indiana Fever against the Brazil women’s national team on May 4 attracted 1.3 million viewers on ESPN, peaking at 1.6 million. This viewership surpassed the WNBA’s average regular-season ratings from the previous year. Notably, only two NBA preseason games since 2010 had higher ratings—both involving LeBron James. Despite the game being a blowout, with the Fever leading 70-24 at halftime and winning 108-44, Clark’s presence and performance—16 points in 19 minutes—kept fans engaged. Formerly a star at the University of Iowa, Clark remains a major draw as she transitions into her professional career. The Indiana Fever will begin their regular season on May 17 against the Chicago Sky, with 41 of their 44 games slated for national broadcast or streaming.
In her preseason debut against the Dallas Wings, Clark scored 21 points, including five three-pointers, showcasing her scoring prowess and deep shooting range. Her performance not only highlighted her individual talent but also drew significant attention to the game, emphasizing her status as a rising star in the league. The game was played in front of a packed house at the College Park Center in Dallas, with over 6,000 fans in attendance, nearly 1,500 more than Dallas’ average attendance during the 2023 regular season. The atmosphere was electric, setting the stage for what promises to be an exciting season ahead.
Clark’s impact extends beyond the court, as her debut has contributed to record-breaking viewership for the WNBA. The season opener featuring Clark’s professional debut with the Indiana Fever against the Connecticut Sun garnered 2.13 million viewers across ESPN2 and ESPN Deportes, making it the most-watched WNBA game since 2001. This viewership surpassed the previous record of 1.43 million viewers for Diana Taurasi’s career debut against the same Connecticut Sun on ABC in 2004. The game also marked the first time a WNBA game averaged over one million viewers since 2008.
As the WNBA season progresses, Caitlin Clark’s influence continues to grow, drawing fans and viewers alike. Her performances not only elevate the games she participates in but also contribute to the overall growth and visibility of women’s professional basketball. With the regular season set to begin on May 17, all eyes will be on Clark and the Indiana Fever as they aim to build on their momentum and continue captivating audiences nationwide
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